Logos, color palettes, typography, and other brand assets are the most obvious elements used to convey our identity. Because of their importance in defining how our university and division are perceived, these assets must be carefully curated and consistently applied.
The following sections provide information about the FIU logos, its use cases as well as the approved colors, typography, business cards, and stationery.
Any variation of these approved assets is not allowed.
*This information is provided by FIU's External Relations' Branding team. To find out more information please visit brand.fiu.edu
FIU's REAL Branding
The REAL Branding elements should be used for official department and division wide communications that represent ACS and its departments in a professional and branded manner. The REAL Branding elements are meant to represent FIU and ACS visually. To keep it clean, legible and consistent, these elements should be used sparingly. When using these elements, be sure to allow for white space and a clear hierarchy of information. Never allow graphic elements to overpower the messages we are communicating.
For more information, elements, and a downloadable brand tool kit, please visit brand.fiu.edu
Please reach out to the ACS Senior Marketing Manager, Sonia Hernandez, firstname.lastname@example.org to get started on using the Real design and elements, to tell the story of your department.